Clio Resources

Digital/Mobile

Entries in this medium are for any digital media that is connected to a user and/or gives the user the ability to interact through technology.

See previous award winners in this medium here: Health Awareness & Advocacy | Pharmaceutical | Consumer Brand Health Initiative | Lifestyle, Wellness and Over-the-Counter

Categories

• Apps – Entries in this category are for apps whose primary purpose is to promote a particular product or service.
• Artificial Intelligence – Entries in this category are for various applications of artificial intelligence, including language processing, image recognition, virtual assistants and recommendation engines.
• Banners & Rich Media Advertising –Entries in this category include various over-the-page units such as floating ads, page take-overs, pre-roll ads and tearbacks as well as more traditional banner ads.
• E-Commerce – Entries in this category are for innovative uses of e-commerce platforms and connected digital features.
• Emerging Technology – Entries in this category are for innovative uses of technology that extend the ability for a brand or organization to reach and interact with its target audience in new ways.
• Games – Entries in this category include interactive games that are developed to promote a particular product or service and typically are not for sale.
• Microsite  – Entries in this category are for additional links or webpages provided through its parent site that adds value to a specific product or service.
• New Realities – Entries in this category utilize technology created to immerse the user by allowing them to interact with 3D worlds. This includes, but is not limited to AR, VR, XR, MR, and the Metaverse.
• Point of Care– Entries in this category are for creative executions for point-of-care platforms including but not limited to e-prescribing, telehealth or electronic health record platforms.
• Sales Aid – Entries in this category are for digital sales aids used for the education of a company, brand or product.
• Use of Platform/Native Integration - Entries in this category are for the creative use of existing integral features of digital devices. This includes, but is not limited to cameras, microphones, touchscreens, bluetooth, mobile sensors, and GPS.
• Website – Entries in this category are for the collection of related web pages with the purpose of advertising a specific product or service.
• Other – Entries in this category are for work that is not defined by any of the available categories.

Entry Fees

Nov 6th - Jan 12th: $465 (single) | $700 (campaign)

Jan 13th - Feb 23rd: $575 (single) | $875 (campaign)

Feb 24th - Mar 29th: $700 (single) | $1050 (campaign)

Please note that prices increase based on the deadline period.  See the Entry Fees section for details.

Campaigns
This medium type is eligible for campaign entries.

• Campaigns consist of 2 or more pieces in the same medium and category.

This medium type is eligible for mixed campaign entries.

• Mixed Campaigns consist of 2 or more pieces in the same medium, but different categories.

Required Media

• Cover Image (1)
• Supporting Image (up to 20)

Optional Media

• Case Board (1)
• Case Study Video (1)
• Execution Image (20)
• Execution Video (10)
• Execution Audio (5)
• Supporting Document (1)
• URL (10)

For details on the specific media requirements please see the Media Requirements section.