Fan Engagement
Entries in this medium are for creative executions that communicate and engage with a music fan, entire fan base, or community with the goal of creating a deeper connection, increasing sales or streaming, or driving fan loyalty.
See previous award winners in this medium here
Medium Type
Categories
- Design - Entries in this category are for the visual craft that conveys brand and product messages to the fan or consumer in an effort to inspire, compel and create brand recognition.
- Digital - Entries in this category are for any digital media that is used to provide an experience and/or gives the fan the ability to interact through technology.
- Experiential - Entries in this category connect a brand and its target audience through an experience.
- Film - Entries in this category include all types of video advertising. This includes, but is not limited to commercials or promotional videos.
- Partnerships - Entries in this category include creative executions resulting from the joint efforts of two or more brands, individuals and/or organizations.
- Social Good - Entries in this category focus on creating awareness for a cause.
- Social Media - Entries in this category utilize social platforms to deliver content and/or messaging to fans that can be shared with their social network.
- Other - Entries in this category are for work that is not defined by any of the available categories.
Entry Fees
Feb 6th - Apr 28th: $420
Apr 29th - June 30th: $495
July 1st - Sept 22nd: $550
Please note that prices increase based on the deadline period. See the Entry Fees section for details.
Campaigns
This medium is not eligible for campaign entries.
Required Media
- Cover Image (1)
- Supporting Image (up to 10)
Optional Media
- Caseboard (1)
- Case Study Video (1)
- Supporting Video (10)
- Supporting Audio (1)
- PDF (1)
- URL (4)
For details on the specific media requirements please see the Media Requirements section.
For judging purposes, please submit your entry in English. Non-English entries must be dubbed in English. In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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